Why ‘Post and Pray’ Won’t Work: Build Relationships, Build Your Business


In today’s digital age, it’s easy to believe that success in business comes from simply checking all the “online presence” boxes. Post consistently on social media? Check. Join a few Facebook groups? Check. Record a podcast? Double check. Many business owners fall into the trap of thinking that if they just do these things, clients will magically appear. But here’s the truth: lead generation is not about posting. It’s about people. Building a successful business requires more than a...